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Twitter Ideas Conference Takeaways Conference Takeawaysrrich: a top idea from #ideas09, recessions present the opportunity for prioritization and innovation, but we must continue to take smart risks SmartBriefScoop: Says that there are affordable solutions for assns of all sizes -- 2 examples: memberfuse (sp?) + higher logic #ideas09 arthsieh: Using academic members as a credible image source vs. Joe six pack - how does one reconcile these points? #ideas09 toellis1: If you have a certification program for your organizatuon, they should be an online group, no? #ideas09 RandiSumner: #Ideas09 +/- idea:use "official groups" on "public platforms" only as pointers? om/jamienotter" target="_blank">jamienotter: Want to get new ideas an be creative? Swap out your lens periodically. #ideas09 stevenjs: Your best sales force are your current members, word of mouth #ideas09 eicdocket: RT @SmartBriefScoop: Social networking has been part of all 6 sessions I've attended tho only central focus for 2 - what a shift #ideas09 RandiSumner: #Ideas09 take-home is avoid any semblence of control-go for providing support for viral community under the assn banner jkhewett: When I talk to members about Second Life applications ... they REALLY think I'm crazy :-) But I CAN see the value and opportunity #ideas09 SmartBriefScoop: Using linkedIn for sharing content, moderating member discussions -- others find new members coming in thru closing linkedin group #ideas09 SmartBriefScoop: One org reports starting a linkedin group resulted in 3700 member updates in a week (total size 85k) #ideas09 ready2spark: {from my favs} RT @SmartBriefScoop: Making a loyalist out of 5% of your customers results in overall earning ROI of 25-100% #ideas09 rrich: explain what you mean by "empowered" when empowering staff #ideas09 pinnovation: @pattidigh no question there are problems to solve, but they can't be solved @ the same level of thinking...Einstein knew his stuff #ideas09 pinnovation: is there something in the dna of our orgs that makes it okay for us to expect so little of our most senior leaders? #ideas09 pdonahoo: #ideas09 hold a volunteer fair at annual meeting where chairs talk to potenti new committee members..like a job fair..fit people with right lindydreyer: Open access movement may make the member wall decision for us for some types of federally funded scholarly research. #ideas09 khewett: Is anyone talking about how Linkedin can be used to connect with members? My assn clients have "groups" established #ideas09 SmartBriefScoop: Consider first-yr engagement plan -- email, product vouchers (prompts response); benefit awareness/edu survey; courtesy call #ideas09 jkhewett: Skillset must include flexibility to change .. old methods of communication & marketing may not work as well in today's world #ideas09 maggielmcg: At what point should ability to telework stop being considered a special perk and be about reducing car emissions and travel costs? #ideas09 SmartBriefScoop: YALSA on ROI for social media: Member survey reveals mixed results because of their members not being able to access it #ideas09 RandiSumner: #Ideas09 adding socialmedia communications with members into the staff job descriptions --that's a take home for me. peggyhoffman: Too often assume abilities of staff to be good cmte liaison’s; same thing happens visavis the volunteer #ideas09 ljunker: #ideas09 we learn linear thinking in school, but how many problems have linear solutions? skneebone: Committee members have meeting expectations, too. Volunteers want to be effective..volunteerism unsession next #ideas09 peggyhoffman: #ideas09 Anya's asking us to draw a house that represents ASAE&Center. Seeing lots of windows ... what's your pix? satovich: @pinnovation Perhaps "volunteering" is really about "contributing w/o requirement" so associations win when making that easy to do. #ideas09 lindydreyer: Open access movement may make the member wall decision for us for some types of federally funded scholarly research. #ideas09 ljunker: #ideas09 How do you eliminate barriers to getting involved in a community? How do you identify the barriers that you're not seeing? SmartBriefScoop: Effort: Make logging in for behind-the-wall content as EASY as possible. "Remember me" feature + unified logins are great tools. #ideas09 stevenjs: was pleasantly surprised by some of the results in the ASAE Economic study, some good news some bad news #ideas09 Attendee FeedbackRandiSumner: #Ideas09 On the printing station: dell power plugs & five bars on the wifi - very cool! willjohnston: @ewengel Live tweeting is good when selective quotes are published, but not good as a tool for note-taking style liveblogging. #ideas09 ewengel: twitter rather than live blogging - immediate quick comment versus later thoughtful post #ideas09 maddiegrant: someone tell me if there is a notes wiki for GI? #ideas09 maggielmcg: @GreatIdeas09 Awesome job tweeting so far--great information and great links to stuff I need to know.#ideas09 maggielmcg: All the talk of volunteerism at #ideas09 has inspired me; meeting with exec director of local nonprofit Friday to do socmed for them. eicdocket: @SmartBriefScoop #ideas09 Your coverage of the conference was great. Thank you! asteggles: had a blast at #ideas09 - sorry i didn't get to hang out with many people as had a really packed schedule... oh well, next time. SteveDrake: disappointed that so few presenters posted their presentations! None of the social media sessions on line. Boo! Mine is here. #ideas09 maggielmcg: @pinnovation Coolest thing about #ideas09 was being able to read tweets from sessions I couldn't be in, including some great links #ideas09 peggyhoffman: social media req: asae need a series of 1-hr sessions on the key media for novices ... then one on strategy for experts. #ideas09 khewett: Thanks for all of your tweets! They were very much appreciated from Huntington WV. Hopefully next time I will be there in person #ideas09 Ad Hocracy: Developing an Effective Volunteer Modelrrich: The #ideas09 concept of an ad-hocracy from ONS has intrigued quite a few colleagues. Creating Extraordinary Member Experiencessterlingraphael: Lior Arussy delivered an engaging, relevant, inspiring talk on creating Extraordinary Member Experiences. Get a copy of this! #Ideas09 Alex_Fixation: RT@smartbrief Don't let your numbers dictate value. To create pride, you need to create some exclusivity. #ideas09 atlbizconsult: RU in the business ur customers WANT u 2B in? Is Ferrari customer buying transportation? That's low on list. #ideas09 SmartBriefScoop: Sit with member who gets a report from you, see what they do with it. Do they find the relevance? Don't fall into the 'mature trap' #ideas09 SmartBriefScoop: I'd like to put this speaker in a cagematch with IGDA's Jason Della Rosa + see if anyone survives. Polar opposite membership mssg #ideas09 SmartBriefScoop: Don't let your numbers dictate value. To create pride, you need to create some exclusivity. #ideas09 SmartBriefScoop: If you have seriously disruptive members -- they should be kicked out. But you have to communicate y to your members #ideas09 Make it Magnetic: Attract and Keep Unbeatable Volunteerspeggyhoffman: 1 critical step is creating the shared vocabulary for volunteerism - aka 4 hot buttons magnetic #ideas09 peggyhoffman: can turn this into a planning tool - game to plan magnetic #ideas09 atlbizconsult: volunteering where the rich play is a great way 2 make connections w/ ppl spending $. ballet, arts, etc #ideas09 peggyhoffman: continuing the unsession discussion on volunteerism - read @desabol posting & comments http://tinyurl.com/d2un3l (expand) #ideas09 Social Media Lab: Answers to your Social Media QuestionsRandiSumner: #ideas09 social media lab take home reminder -- use all the tools to LISTEN not just to talk to the members! SmartBriefScoop: RIMS CIO Andy Steggles talking about snama.org -- nonprofit he started to encourage discussion + learning about SM #ideas09 SmartBriefScoop: Other big concern -- no clear goals! Hence why everyone is here to learn about strategy #ideas09 SmartBriefScoop: Room says biggest issues are getting members to participate, understanding of the tools + not enough staff support #ideas09 SmartBriefScoop: Concerns being raised: my members can't access this at work, my members aren't connected, my members are blind - AUDIENCE is key #ideas09 SmartBriefScoop: Discussion/questions already begun vs presentation -- have heard a lot of the social media sessions go this way -- a good thing? #ideas09 sfeuer: "google is the first page on the Internet" #ideas09 quote well it is my homepage. Bump it Up! Moving Ideas from Ordinary to Extraordinarypinnovation: participating in excellent session by @scottsteen on generating ideas...excellent innovation development experience. #ideas09 stevenjs: keeps recalling all of the wealth of information he heard about Twitter in the Social Media Labs yesterday #ideas09 peggyhoffman: lots of talk at #ideas09 on the issue of mixing personal/prof in SM - here's a neat look at that http://www.thesocialorganization.com/2009/02/friends-connections-fo... (contract) by @rhappe The Value of Associations in Challenging Economic Timesstevenjs: was pleasantly surprised by some of the results in the ASAE Economic study, some good news some bad news #ideas09 SmartBriefScoop: Nearly all groups indicate they're seeing downturn in attendance; 1 group considering dropping final party and reducing reg rates #ideas09 jkhewett: @SmartBriefScoop That is scary! Also generational. I NEVER expected my employers to pay dues. It's my professional development #ideas09 Social Media Lab: Collaborative Content at Your FingertipsJeffhurt: @cliffallen Something we've discussed for our assoc & allowing membs to personalize their assoc home page #ideas09 cliffallen: @jkhewett @lindydreyer I use a personalized URL for each member to see non- confidential content "behind the wall" w/o loging in #ideas09 Jeffhurt: @jkhewett When we post articles/content, we can also see which are getting read/feedback & add content added #ideas09 SmartBriefScoop: Why be visible? Ppl turn to search engines FIRST. They can't help link you to partners + prospects if they can't find you. #ideas09 Jeffhurt: @jkhewett @lindydreyer We've found that our member driven content is now in our eCommunity and not on web. #ideas09 SmartBriefScoop: 58% said their orgs don't have a content strategy for behind-the-wall materials #ideas09 SmartBriefScoop: Biggest issue? (Sample size of around 40) majority say increasing value of membership + staff time/resources #ideas09 SmartBriefScoop: How decision was made to go behind the wall: Majority say staff decision #ideas09 SmartBriefScoop: Social networking has been part of all 6 sessions I've attended tho only central focus for 2 - what a shift #ideas09 Nice to Meet You— I’m the New CEO (The First Six Months)ljunker: #ideas09 Moving into the CEO role can be lonely, isolating--it's important to take steps to manage that and get diff. perspectives. ljunker: #ideas09 From CEO session: Name recognition alone should not get you a seat on the board. That doesn't lead to diversity or good strategy. Let Me Introduce You to the Selection Committee (The Search Process)arthsieh: Prioritization, refine committee structure, establish metrics, refine communication - lead to better governance. #ideas09 arthsieh: committees are breeding grounds for future leaders, but are tactically focused. Will need to transition mindset. #ideas09 15 Strategies for Legally Hiring, Motivating, and Retaining Only the Best EmployeesSmartBriefScoop: Watch out for benefits overload when new member first comes on board -- direct your members thru the clutter based on who THEY are #ideas09
ASAE & The Center Building, 1575 I St. NW, Washington, DC 20005, P: 888-950-2723 , F: 202-371-8315 or P: 202-371-0940 . The 2011 Great Ideas Conference is held at The Broadmoor, 1 Lake Avenue, Colorado Springs, CO 80906.
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